Tag Archives: Whistler Blackcomb

“Ask Me! I’m a Local” and the 2010 Games

It is well established that Whistler residents have a strong history of volunteering, both for major events and more regularly within the community.

Perhaps the largest event put on in Whistler with the help of volunteers was the 2010 Olympic Winter Games, which required hundreds of volunteers each day.  One specific volunteer program that was in place during the 2010 Games was Ask Me! I’m a Local.

The Ask Me! program was conceived by Whistler resident Janis McKenzie and her visiting friend Dan Perdue over a cup of coffee in January 2009.

The idea was simple: connect friendly, button-wearing locals to visitors who might need some help.  Local residents would sign up to wear an Ask Me! button while in the Whistler Village, and the button would identify them as someone visitors could approach to ask directions of, make recommendations, or even take a photo (though selfies were becoming increasingly popular, front-facing cameras on phones were not as common as they are today).

Ask Me! I’m a Local program creators stand with Sumi, the 2010 Paralympic Games mascot. Photo courtesy of Janis McKenzie.

McKenzie approached the RMOW, which agreed to fund the program, and got to work developing it so it would be in place by 2010.  According to the Ask Me! strategic plan, “[Whistler is] a community that prides itself on being friendly and reaching out to help our visitors in their native tongue.  We do this because we genuinely care and know that the experience our guests have will define our future.”  Unlike official Olympic volunteers with the Vancouver Organizing Committee for the Olympic and Paralympic Games (VANOC), this program did not require a set number of shifts often lasting eight to ten hours.  This meant that residents could volunteer and act as ambassadors for Whistler simply by walking through town wearing their button.

To recruit volunteers and raise awareness of the program, a launch party was planned for October 1, 2009.  While McKenzie said they hoped to have 80 to 100 people attend and sign up, over 200 people lined up to attend the party at the GLC.  Those who signed up for a button at the party were entered into a draw prize and were eligible to win a season pass donated by Whistler Blackcomb, who also covered all of the costs for the party.

According to McKenzie, over 600 people had registered for buttons by the time of the Games.  The buttons were available in five languages (English, French, German, Spanish, and Japanese), and businesses could also take part by displaying a decal in their window.

Joan Richoz poses proudly with her Ask Me! I’m a Local button during the 2010 Games. Photo courtesy of Claire Johnson.

Though organizers originally thought that few participants would want extra training, over 80 per cent of participants registered for in-person training and over 90 per cent registered to receive a monthly newsletter in order to learn more about Whistler.

The success of the simple grassroots program was recognized in the media and the idea spread, with Vancouver introducing its own version of the program for the Games, and Russian representatives asking about it ahead of their own Games.

Though the Ask Me! buttons can no longer be seen, many of its duties are now carried out by the Village Host program.  McKenzie described the program as “an incredible journey” that exceeded all expectations.  Throughout the Games locals could be found in Whistler proudly wearing their buttons, answering questions, and giving directions to the thousands of visitors and participants of the 2010 Olympic Winter Games.  The main idea behind the program remains relevant in Whistler today: “It’s the smallest things we do that will make the biggest difference for our guests’ experience.”

When Snowboarding Came to Whistler

Looking at Whistler and Blackcomb Mountains today, it is hard to imagine there was ever a time when snowboarders weren’t allowed to ride on the mountains.  For over a decade, skiers were all you would find in the Whistler valley, until Blackcomb Mountain became the first of our local mountains to welcome snowboarders in the winter of 1988/89 (Whistler Mountain followed suit the next season).

Blackcomb soon became the freestyle snowboard mountain.  Before the first terrain park was built in 1993, Stu Osbourne, who started working for the mountain in 1990, recalls snowboarders and skiers taking air off of the wind lip on a glacier.  “That’s where I first saw the first photos of Ross Rebagliati and Doug Lungren.  I think he was one of the guys back then that did one of the biggest air ever off the wind lip,” said Osbourne.

Oliver Roy, late 1990s.  Greg Griffith Collection.

Rebagliati began with skiing and was a ski racer with the Grouse Mountain Tyees.  While in high school, a couple of his friends convinced him to try snowboarding.  “I started to snowboard before we were ‘allowed’ to snowboard,” said Rebagliati.  He defined the culture at the time as “underground.”  When snowboarders were finally officially welcomed on Blackcomb Mountain in 1988, he came up from Vancouver with some friends on opening day and was one of the first snowboarders to ride the chairlift on Blackcomb.

American boarder Kevin Delaney takes part in a half-pipe competition held on Whistler Mountain. Whistler Question Collection, 1992.

In 1987, when Rebagliati was 16, he had attended the first ever snowboarding camp in Canada.  The camp was led by Craig Kelly, who Rebagliati depicted as the Gretsky of snowboarding.  At the camp, Kelly’s recognition of his talent gave Rebagliati the confidence he needed to pursue the sport seriously, including joining the Burton team.

Snowboarding took off through the 1990s and the 1998 Winter Olympic Games in Nagano, Japan were the first to include snowboarding.  By then a Whistler local, Ross Rebagliati became the winner of the first Olympic gold medal for snowboarding, beating out the silver medal winner by .02 seconds in the men’s Giant Slalom event.  His win, however, became uncertain when a urine sample returned to him.  He insisted that he only inhaled second hand smoke and didn’t actually smoke at all himself before the competition.

Rebagliati pulled out of World Cup racing not too longer after his Olympic win and didn’t compete in the 2002 Olympics.  He spent time working on media projects, launching his own snowboard, and building a home in Whistler that he described as “the house that snowboarding bought.”

A snowboarder heads down the Saudan Couloir during the Couloir Extreme. Originally strictly a ski race, boarders were admitted when the sport was welcomed on Blackcomb Mountain. Whistler Question Collection, 1995.

Over the past three decades, snowboarding has become firmly established as part of the Whistler community and many celebrated snowboarders have trained on both Blackcomb and Whistler Mountains.  The museum, however, is lacking information about the sport and athletes in our collection, perhaps because snowboarding is still thought of as quite a young sport.

If you have any snowboardings stories you’d like to share, please come see us at the museum!  We’re looking for personal accounts, photographs, artefacts, and more to fill the gap in our collection and ensure that the snowboarding history of Whistler is as well documented as the valley’s history of skiing.

Feeding the Spirit 2019

The Whistler Museum, with the support of Whistler’s Creekside Market and the Whistler Community Services Society, will again be hosting Feeding the Spirit as part of Connect Whistler!

Each year we invite newcomers to town (as well as anyone who wishes to join us) for some free food and to explore our exhibits.  Feeding the Spirit aims to provide a sense of place and community, as well as a general knowledge of Whistler’s past.  With free admission, Whistler trivia, and prizes donated by local businesses, everyone is encouraged to learn about our town’s unique history!

Snow Expectations

Recently Whistler Blackcomb announced the first snowfall of the season on the mountains and it has many thinking about what the winter will look like this season.  Snow is always a major topic of conversation in Whistler, as we can see by looking back on previous years.

In 1972, Garibaldi’s Whistler News noted that the snowfall in the valley was a record high at 943 cm, and according to their Fall 1972 issue “there was snow covering the mountain tops mid-September and it looks like another year for early skiing.”  The average snowfall in the years leading up to 1972 was recorded at 12.8 m.

Unsurprising for a town built on skiing, snowfall has been the talk of the town in Whistler for decades. Benjamin Collection.

This wasn’t the case for every year, however.  In 1976, the winter ski season was off to a sluggish start.  A lot of rainfall and sunny weather in November caused the snow on the mountain to melt, thereby pushing back the opening of the mountain.  The Whistler Question reported in December that employees were let go or not hired due to the lack of snow, leaving about 25 fewer people working for Whistler Mountain.  This also affected the number of tourists that came in to town and had an impact on the economy.  Whistler Mountain was able to open for the Christmas holidays, but all skiers had to download using the gondola.  In February 1977, the first snow gun was obtained for Whistler Mountain to help combat the lack of snow.

Luckily, the next winter, 1977/78, was “marked with the return of good snowfalls and a good season for the ski school,” as reported by the Whistler Question.

Roger McCarthy gets into some deep snow on the side of Dad’s Run.  Whistler Question Collection, December 1979.

Winter came early again in 1981 as Blackcomb Mountain announced it would be opening a week earlier than planned, while Whistler Mountain remained closed until the scheduled opening on November 26.

El Nino was blamed for the warmest winter of record  in 1992 by then Blackcomb president Hugh Smythe, as reported in the Blackcomb Mountain Staff News.

There was a feeling of déjà-vu in 1995/96, as rain affected the beginning of ski season and workers were laid off.  American Thanksgiving usually marks the beginning of skiing but that year Whistler Mountain’s alpine didn’t have a sufficient base of snow, while Blackcomb was pumping water out of its snow guns and hoping the freezing level would drop enough to make snow.  Blackcomb Mountain opened on the US Thanksgiving weekend, but with only a limited number of lifts and trails.

A Whistler wonderland appeared overnight Sunday, October 17 with the season’s first snow in the valley.  Whistler Question Collection, 1982.

Once again, a slow opening was followed the next year by great snowfalls.  Meteorologist Marilyn Manso in December 1996 said, “by mid-December we’ve had more snow on the ground than at any time since records were kept.”  There was 74 cm of snow on the ground in the valley at this time in December, compared with the previous year of 34 cm.

The first week in December 2001 brought about 1.2 m of snow on the mountains, which allowed for half of Whistler Blackcomb terrain to be open.  This was more than any other ski resort in North America at that time, and allowed for the snow guns to be moved lower on the mountain and provide ski-out access.

Last winter also got off to a slow start, so let’s hope that this season brings great snowfalls.